The Ethics of Persuasive Preaching - McLaughlin, Raymond W. (Grand Rapids, MI : Baker Book House, 1979)
The focus on ethics -- The ethical situation -- The ethical measure of persuasive preaching : measuring ethics by the ends sought -- The ethical measure of persuasive preaching : measuring ethics by the means used -- Current ethical standards for persuasive speaking -- The biblical standard for persuasive preaching -- The Christian persuader's ethical obligation : some practical suggestions -- The ethical responsibilities of the congregation -- Accepting ethical responsibility.
Keywords: Preaching.Christian ethics$1 (BBaptist authors.Persuasion (Rhetoric).s