Penenberg, Adam L.

Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves / Adam L. Penenberg - New York : Hyperion, 2009 - ix, 274 p. : ill. ; 25 cm.

1401323499 9781401323493


Electronic commerce Marketing.
Online social networks Economic aspects.
Viral marketing.

HF5415.1265 / .P46 2009